Author: Lucy May

Why Online Gambling is Dangerous

Online gaming platforms such as kiss918 have made gaming more available to gamblers, resulting in gambling problems becoming a big concern throughout the UK. Nowadays, people don’t need to hit a gaming casino or betting store – gambling can be accomplished from anywhere at any time. Websites for online casinos are rising exponentially because the cost of building up an internet enterprise is just part of what it would be to start up a typical institution of property development. There is little need for services such as gambling machines and tables and, thus, staffing levels are held to a minimum. Here are some of the negative effects of playing online casino games.

It’s not always about the player

It would be prudent to see what security measures they have in effect before you log in to an online casino. Not the security of the website, but the players’ instead. Many online casinos are poor in terms of security scheme. They have no system necessary to secure and assist players from excessive spending, causing lots of debt or slipping into gambling addiction, although their platform is stable.

Online casinos’ quick connectivity and minimal limitations make it possible for players to overspend. In order to avoid gambling addictions, there are several online casinos that offer profile sites, phone numbers and other alternatives, but very few actively enforce a fixed deposit cap or player security. Players have the option to use the knowledge they’ve given to support themselves.

In a way, the casino motivates ethical gaming because, on the other hand, the casino doesn’t do all that it should. Although you wouldn’t like someone to determine your choices for you as the player, there are moments that we all need somebody to say no to discourage us from wasting more than we can possibly afford. In the end, finding a reliable online casino that concerns more about you than the money you put is crucial.

Results being altered

Online gambling or just gambling in general is like playing a claw machine. Some industries are equal and the odds of winning are also 50/50. Some businesses may want to get as many as they can without necessarily handing away any prizes so they grease the claw machine and tamper with it to the point that no matter what tactic you’re using, you won’t ever be able to capture those cute soft toys.

There are a wide number of individuals who claim that through their online (and land-based) casino activities, online casinos do the same thing. They manipulate it so players are unable to get any major rewards regardless of how much they invest, pay or gamble. There’s a big risk that stuff like this might actually occur if you play at a fraud casino game. This is why, before you register at any online casino, it’s essential to do your homework and investigate the web.

The reality that all of these platforms have ‘free to play’ variations of their games, where players can play for virtual cash, is one of the main issues for online gaming. The probabilities will usually be in the player’s advantage when playing with imaginary money, and they can believe they will succeed with actual cash then. That being said, if actual money is being played, the chances will adjust and be in the benefit of the house.

Types Of IT Companies In Creating Websites

It is important to find the right company and to identify bad IT teams when starting your online store. Bad web design agencies are marked by cheap quality designing and development, supplying clients with inaccurate e-commerce solutions, missed time limits, and expensive project estimates. Working with the worst team could lead to missed deadlines, bad performance and productivity, and cost and resources wasting. There are important qualifications that you need to take into account in order to safeguard your business from possible errors.

The Categories of IT Companies

Below we share the category of IT companies on the basis of the facilities and programs they offer to their clients.

Template-based websites

Web design is a compilation of web sites in HTML. You can apply your text and photos to these pre-built web pages to start a site. Typically these websites are designed with CSS and HTML. The key benefit of these sites is that anybody can build up their website or buy online without the support of architects and programmers. This approach is also used by some programmers for web creation. With a template-based homepage, you could even inform the public about your company or facilities by ranking search results.   This strategy helps you to build a website or an online store with a small budget in a short period of time. However, if your online retailer has more than 100-1000 items, find Magento 2 interface designs.

Customized approaches

Some developers expertise in custom-built webpages. It implies that they can build a website from zero as per your specifications. The production process is complicated because it includes the study of the target market, the creation of unique features and design. Custom website production requires a large amount of time and budget. Nonetheless, a custom website is an ideal option for established brands and large organizations that want to give users a better encounter.

E-commerce websites

E-commerce websites enable companies to sell products or services online. Online shops may operate on existing applications or be custom-built. Within the IT sector, businesses concerned mainly with the production of online stores are called e-commerce companies. Their expertise can include a variety of e-commerce sites, merchant accounts, and other online shopping strategies.

An online business can grant core functions including a shopping basket, brochure, and electronic payment, or include more complicated implementations such as social networking sites, CRM or online commerce functionalities, and so forth. It requires a longer effort to generate e-commerce websites, even templates, compared to the usual sites. Why?  Because the group adds a product catalog and checks all the equipment to make sure that the online shop is bug-free

Full-service agencies

Full-service companies are made up of many divisions. In that end, they have a wide range of services. A traditional full-service organization includes the production, design, maintenance, and QA divisions. Through this way, they can build not only a webpage but also layout, mobile apps, and custom functionality with additional management. So, the user gets an all-in-one solution. It is more advantageous for future webmasters to work with such a full-service team than to handle the process flow of a work-alone development team and artist. 

Employing a full-service team is highly-priced. Nevertheless, this is justified as a number of experts are continuing to work on your future webpage.

Is it Appropriate to Have a Personal Brand?

Last week I received an email from a boutique owner with a very good question about personal branding. And because I (Kathleen here – hi!) secretly want to be a proper advice columnist I thought I’d share the original questions and my response here.

This isn’t just about communication with others.

Rhiannon had some really great questions and this is an issue that is applicable not only to creative entrepreneurs who don’t necessarily want to be front and center when it comes to their brand – but also to larger organizations that aren’t necessarily led by a single personality.

That said, I believe it is always appropriate to have a personal brand. First let’s define what it means to have a personal brand. Here at Braid Creative we believe a personal brand is simply blending who you are into the work that you do.

This means your personal values will show up in your business mission. It means that you get to connect the dots between your expertise and your hobbies. It means that your personality is an asset to your bottom line – the thing that makes you “weird” can be the thing that sets you apart from your competitors and attracts your dream customer! And most importantly, it means that your work is creatively fulfilling on a personal level.


How to Build Branded Photography Studio?

Here at Braid, we obviously appreciate good branding – from articulate messaging to a consistent look & feel. Brand “polish” happens when your typography, layout, and color themes are consistent across platforms – and one of the biggest opportunities you have in making an impactful first impression is cohesive brand photography.

This isn’t just about communication with others.

Branded photography can help set the tone and make a good first impression – and it can reassure and build trust with your potential customers because you’re showing them what they can expect when they hire or buy from you.

I know, I know! Just the words “stock photography” conjure up images of very happy and very white middle-aged couples walking along the beach with a glass of wine in hand.

In this article we’re going to cover the basics of what you need to know when it comes to creating and utilizing your own brand photography. But trust, stock photography has come a long way and with a curatorial eye you can find beautiful and diverse imagery that sets the tone for your brand.


The Call to Courage Netflix Special

A couple of months ago we got an email from Brené Brown asking if we’d like to see her speak in UCLA the following week – she had extra tickets and it was an extra special event that was being filmed for Netflix! The stars were aligned and we didn’t have any meetings, so Tara and I (Kathleen here) booked a quick trip to LA and for the first time since working with Brené got to see her speak live – and y’all, she crushed it.

When we first took Brené through the Braid Method* (in 2013) we asked her: what’s the ONE thing you want to be known for? And she said “I want to start a national conversation about vulnerability.” Well, mission accomplished. Through her decades of research Brené redefined vulnerability as the kind uncertainty, risk, and emotional exposure and leads you down a path of love, belonging, joy, and wholehearted living.

We point past each other with our words, arguing as though we are looking at the same facts and experiences.

She was about to go on Oprah’s Super Soul Sunday for the first time and wanted her personal brand and website to authentically reflect who she was and her vision for where she was going next. To say we were excited to help Brené with her evolving brand is an understatement. These days we continue to work with her team on The Daring Way brand that certifies and trains helping professionals with her work.


How to Bring the Season into Your Marketing

It’s fall and everyone’s excited for sweater season and pumpkin-spice-everything! Us too! But latte cravings and wardrobe-layering aside—as professionals, marketers, and communicators, isn’t there something comforting about knowing what to expect from a season?

We all intend to plan ahead, but too often let the day-to-day minutia get in the way of making a calendar for the year. Sure, you can’t know every detail to anticipate. Heck, you can’t know half the priorities that will pop up in any particular month. But you can plan for big picture seasonality, busy-times, and events.

Whether promoting our own business, or the organization we work for, how can we get more intentional about bringing the seasons into our message and marketing?

Do this… plot out the next three months. (And make it big. On a big whiteboard, or roll of butcher paper). There’s something about having a big, visual calendar that everyone can see that helps you remember the very things we can take for granted. Don’t get bogged down with every little XYZ.


Do You Need a Business Coach or a New Brand?

Kathleen here and lately I’ve been receiving a lot of emails from creative entrepreneurs who aren’t sure whether they need a business coach or a brand platform. The short answer: you’re going to need both. So where do you begin? Do you hire a business coach? Or a branding agency? Let’s dig in.

A business coach can help you through many stages of your business—from helping you launch a new business or project off the ground to helping you hurdle over a plateau. Here are a few reasons why you might want to hire a business coach

You can get a lot out of both a business coach and a brand platform, but the timing of where you invest your time, energy, and money for maximum impact in your business vision can be a little tricky.

You’ll get the most out of working with a coach if you have awareness around what your goals are and where you’re feeling stuck. A business coach will help you clarify exactly where things aren’t working, prioritize your goals and ideas, break those goals down into actionable next steps, and hold you accountable for getting it done.


Creating a Cohesive Promotional Campaign

If you’ve been following the Braid blog for awhile, you probably understand the reasons why it’s important to have a cohesive brand presence – it makes your business look polished and professional, it attracts your dream customers, and brand consistency builds trust with your audience – just to name a few.

Yet, from experience we know that our own branding clients like to change things up. A major pitfall we see our own clients fall into is wanting to change up their brand platform too soon and too often. And we get it! You want to liven things up – but if you keep rebranding yourself every time you get bored you will, at the very least, diffuse your marketing presence and at worst, confuse your customers.

A promotional campaign is a marketing drive that highlights a specific offering or product for a limited amount of time. For example, let’s say you’re a rockstar – your promotional campaign is your newest album release.

Each album you release has cover art that looks and feels like you, but at the same time is an opportunity to try something a little new. Now, I know you’re not Beyoncé (unless you are! Holla!), but your brand is the rockstar of your business so let’s dig in to a few questions you might have.


How to Say No to A Dream Customer

One of the best things you can do for your business is say no to clients who are a bad fit. Saying no to a bad fit clears not only mental space, but literal calendar space so you can say YES to the jobs that are a good fit – and in turn, deepen your creative expertise and the work you want to be known for.

This is harder because you know the project has the potential to be perfect – but keep in mind that if you say yes, you could potentially regret it down the road when you’re not being compensated for all your hard work. Because even the coolest projects are still work … and worthy of compensation.

Saying no by still describing what you do can actually get you the work you want. We’ve used this exact script to say no only to have the rejected potential client send someone who IS a good fit our way.

As a creative entrepreneur, you’re probably resourceful and really great at figuring it out as you go. So when a dream client asks you to do something you can technically do (or figure out how to do) but don’t want to do, it can be really hard to say no. But just because you can do it all doesn’t mean you should.

That would only distract you from what you’re best at and what you really want to be known for. When you say no to this kind of dream customer, be sure to let them know what we’re best at – they may just hire you for your expertise anyway!


Three Things That Threatens Your Brand

If I had a rallying cry, it would be something along the lines of “Just be who you are 100% of the time!” I can’t help but believe that blending your true personality into the work that you do will make the world a better place—or at the very least make the desk you work at a better place.

Vague, confusing, and bland don’t instill a lot of confidence or trust in your dream customer—and that’s the whole point of a brand. Now, I feel like “vague,” “confusing,” and “bland” are my own worst nightmares, but they can also pose a big threat to your brand. Let’s dig into these monsters a little more and start to unpack how we can keep them out of our brands.

But the problem with bringing authenticity to your brand is if you don’t really know who you are, that will be reflected in your business as vague, confusing, and bland.

At first glance, Confusing is the opposite of Vague. They’re wearing something very fashion forward that you either absolutely love … or love to hate. Now, this is actually a really great branding tactic and an outward display of authenticity and being who you are. But Confusing’s problem isn’t his outward style—it’s how he talks about how he affords all the clothes (not to mention vacations to Dubai) he buys.